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A comprehensive guide to <a href=https://npprteam.shop/en/articles/yandex/entering-arbitration-via-yandexdirect-site-features-and-moderation-logic/>Yandex Direct arbitrage strategy for media buyers 2025</a> provides the technical foundation needed to launch profitable campaigns on one of Eastern Europe's largest ad platforms. Most media buyers struggle with Yandex Direct's strict compliance requirements and complex account setup procedures, which differ significantly from Western platforms. This resource breaks down the platform's native features for traffic arbitrage, including targeting capabilities, bid optimization, and account structure best practices that directly impact ROAS. You'll discover the specific workflow for creating compliant landing pages, selecting high-intent audiences, and scaling budgets without triggering moderation flags. Understanding these mechanics is essential for arbitrageurs looking to diversify into Russian-speaking markets and access untapped inventory with lower competition than saturated Western channels.